Digital signage Savannah solutions offer local businesses a powerful way to communicate with customers through dynamic electronic displays. If you’re looking for digital signage services in Savannah, here’s what you need to know:
Digital Signage Services in Savannah | What to Expect |
---|---|
Local Providers | Whitfield Signs, Sound & Video Solutions, FASTSIGNS of Savannah, D-sign Enterprises |
Common Solutions | Digital menu boards, video walls, interactive kiosks, outdoor displays |
Key Benefits | 31.8% increase in sales volume, 19% boost in impulse purchases, 35% decrease in checkout wait times |
Industries Served | Retail, hospitality, healthcare, education, transportation (including Savannah/Hilton Head Airport) |
Starting Point | Site assessment, content strategy planning, hardware selection, installation, training |
Digital signage has transformed how Savannah businesses connect with customers. Unlike traditional static signs, digital displays allow instant content updates, eye-catching motion graphics, and real-time information—all critical advantages in today’s market.
“Digital signage engages with the audience much more effectively than static signage,” notes one industry expert. This engagement translates directly to business results, with over 63% of people reporting that digital signs catch their attention and 47% remembering specific messages displayed.
For Savannah businesses, digital signage offers unique advantages. The displays at Savannah/Hilton Head International Airport alone reach approximately 2.8 million travelers annually, creating massive exposure opportunities for local brands and services.
Whether you’re a restaurant looking to upgrade menu boards, a retailer wanting to boost impulse purchases, or a corporate office enhancing internal communications, digital signage provides a versatile solution that grows with your business needs.
What Is Digital Signage and How It Outperforms Static Signs
Picture this: a vibrant display that catches your eye with moving images and information that updates in real time. That’s the magic of digital signage Savannah businesses are using to transform how they communicate with customers.
Digital signage is much more than just an electronic screen – it’s a dynamic communication tool that displays videos, images, text, and even interactive elements that engage your audience in ways traditional signs simply cannot. While printed signs sit unchanged until someone physically replaces them, digital displays can be refreshed instantly with a few clicks from anywhere with internet access.
“Don’t underestimate the benefits that digital signage can have on your business,” our clients often tell us after seeing the results firsthand. The ability to showcase eye-catching motion graphics and timely content creates a significantly more engaging viewer experience – and the numbers back this up, with 47% of people remembering specific messages they’ve seen on digital displays.
The technology breaks down into two main parts: the hardware you can see (screens, media players, mounts) and the software that powers everything behind the scenes. Modern systems typically use cloud-based content management systems that put you in control of your messaging without needing technical expertise.
Feature | Static Signage | Digital Signage |
---|---|---|
Content Updates | Requires physical replacement | Instant remote updates |
Engagement | Static images only | Moving images, videos, interactive elements |
Cost Over Time | Recurring printing costs | Higher upfront cost, lower long-term expense |
Environmental Impact | Material waste | Reduced paper usage |
Messaging Capacity | Limited to physical space | Multiple messages in rotation |
Time Relevance | Fixed content | Real-time updates, dayparting |
Audience Recall | 47% lower recall rates | 47% remember specific messages |
Analytics | No measurement capabilities | Detailed viewer metrics available |
Core Components of a Modern Network
Setting up a successful digital signage Savannah network requires several key components working together seamlessly:
Media Players serve as the brains of your system. These compact but powerful computers connect to your displays and store/play your content. At Automated Business Machines, we recommend commercial-grade media players specifically designed for continuous operation – because your business messaging never sleeps.
Commercial Displays make all the difference in professional installations. While you might be tempted to use regular TVs, commercial-grade displays offer significant advantages including higher brightness ratings, portrait mode capability, built-in cooling systems for 24/7 operation, extended warranties, and anti-glare coatings that ensure your message remains clear even in bright Savannah sunlight.
Connectivity keeps your content fresh and relevant. Most modern systems connect to the internet either wirelessly or through hardwired connections. For busy locations like restaurants or hotel lobbies, we typically recommend hardwired connections for maximum reliability.
Content Management Systems (CMS) give you the power to control what appears on your screens and when. Our cloud-based solutions let you update content from your office, home, or even while traveling – perfect for those last-minute promotions or announcements.
IoT Sensors and Triggers take your signage to the next level. These smart additions can detect when someone approaches your display or monitor environmental conditions, automatically triggering specific content for a truly personalized experience.
Business Benefits for Savannah Companies
Bringing digital signage Savannah solutions into your business isn’t just about upgrading your screens—it’s about creating memorable moments for locals and visitors alike. In a city as lively and historic as Savannah, digital displays give businesses a way to honor tradition while embracing the future.
Catch more eyes and feet. Bright, animated displays turn heads in busy spots like Broughton Street, River Street, and City Market. Unlike paper posters gathering dust, digital signs pull people inside with real-time specials, eye-popping graphics, and videos that tell your story. Many Savannah shop owners have seen noticeably more walk-in traffic after switching to digital.
Stand out in the crowd. With over 14 million visitors exploring Savannah each year, you need every edge you can get. Digital signage Savannah displays boost your brand’s visibility, making sure your message shines—whether it’s a lunch special, tour, or local art show.
Drive real sales and happy customers. Retailers and restaurants using digital signage have reported a remarkable 31.8% jump in sales. That’s no small potatoes! Dynamic content and rotating offers encourage more impulse buys too. Plus, nobody likes to wait—digital displays can reduce perceived wait times by up to 35%, keeping customers engaged and happy, even during rush hour.
Welcoming everyone. Accessibility matters, and digital signage makes it easier to serve every guest. High-contrast text, screen reader-friendly layouts, and audio features help your displays meet ADA guidelines, making your space more inclusive for all.
Share Savannah’s stories. For businesses nestled in the historic district, digital signage is a natural fit for sharing local highlights—upcoming events, trolley routes, walking tours, or can’t-miss exhibits. You can update displays in seconds to guide tourists or showcase community happenings.
Do your part for the planet. Let’s face it—printing new signs every time you change your specials isn’t exactly eco-friendly. By going digital, you’ll cut down on paper waste and support Savannah’s growing sustainability efforts. Customers appreciate businesses that care about the environment, too.
Digital signage Savannah isn’t just a flashy upgrade—it’s a smart move for local businesses who want to grow, serve more customers, and stay ahead. And when you partner with a local expert like Automated Business Machines, you get solutions that fit your business and your community.
Boosting Customer Engagement in digital signage Savannah Campaigns
When it comes to customer engagement, digital signage really shines. Moving images and motion graphics can grab four times as many views as static signs—think delicious menu videos in a café or a stunning sunset reel in a riverfront boutique. People naturally look up to see what’s new!
You can also turn your screens into real conversation starters by streaming live social media feeds. This brings your online community right into your store and encourages guests to join the fun, whether they’re locals or travelers snapping photos on their phones.
QR codes are another smart trick—just display one on your signage and let visitors scan for deals, menus, or historical facts. It’s a great way to connect your digital and in-person experiences, especially for Savannah’s famous historic sites.
Promoting a loyalty program? Use your digital screens to highlight member perks and upcoming rewards, turning one-time visitors into regulars. And if Savannah weather turns stormy, your displays can switch instantly to broadcast emergency alerts or evacuation routes, keeping everyone safe and informed.
Mixing digital energy with real-world convenience is where digital signage Savannah stands out. Your screens become more than just decoration—they become part of your customer service and your brand.
Industry Use Cases Across the Hostess City
No matter your industry, digital signage Savannah adapts to fit your needs. Downtown retailers use digital displays to showcase new arrivals and update promotions on the fly—especially handy during big events like the Savannah Music Festival or St. Patrick’s Day parades, when the energy (and foot traffic) ramps up.
Hotels and inns along the riverfront rely on digital signage for wayfinding, event listings, and even tide schedules for guests hoping to catch a river cruise. In healthcare, places like Memorial Health and St. Joseph’s/Candler use digital displays to guide patients, share health tips, and keep families up to date on waiting times.
On college campuses, digital signs help keep students informed about campus news, upcoming events, and emergency notifications. The Savannah/Hilton Head International Airport’s digital displays reach nearly 2.8 million travelers each year, while local transit systems keep riders updated on routes and schedule changes in real time.
Even corporate offices in Savannah are getting in on the act, using digital signage for employee communications, meeting schedules, and visitor greetings.
With so many ways to use digital signage Savannah, it’s no wonder more businesses are making the switch. It’s about more than just technology—it’s about connecting with people, right where they are.
Popular Digital Signage Solutions You’ll Spot Around Savannah
Take a stroll through Savannah and you’ll see digital signage Savannah solutions lighting up storefronts, lobbies, restaurants, and busy sidewalks. These displays aren’t just about looking modern—they’re changing how local businesses share information, attract attention, and connect with locals and tourists.
Digital menu boards have become a staple in eateries all over town, from River Street’s busy bistros to cozy cafés near Forsyth Park. These screens make it a breeze for restaurants to update prices, highlight today’s specials, or swap out menus for different times of day. No more scrambling to print new menus or scribbling out prices—just tap a button, and you’re set.
Walk into a hotel lobby or the Savannah Visitor Center, and you’ll likely be greeted by impressive video walls. These large displays draw eyes with vivid videos and colorful graphics, bringing events and attractions to life. They’re perfect for showcasing Savannah’s must-see sights or keeping visitors in the loop about what’s happening around town.
If you’ve ever used a map kiosk in the historic district or checked an event schedule at a festival, you’ve met an interactive kiosk. These self-service screens help people find their way, buy tickets, or get info without waiting for staff. They’re especially handy during busy events like the Savannah Film Festival or on busy weekends in City Market.
For businesses facing the street or hosting big crowds, outdoor LED displays are the heroes. Designed to handle Savannah’s humidity, sunshine, and even the occasional storm, they keep messages bright and visible day or night. These weather-tough screens are a common sight at entertainment venues, shopping center entrances, and along major roads.
Navigating large spaces like hospitals or campuses is much easier with wayfinding systems. Interactive displays guide visitors through complex buildings, helping everyone—patients, students, or shoppers—feel confident and welcomed.
Then there’s the fun of rolling digital signage—those mobile screens you’ll spot at festivals or parades. Businesses use them to share real-time updates, direct crowds, or promote special offers on-the-go during Savannah’s many lively events.
At Automated Business Machines, we proudly deliver Toshiba Interactive Experiences that blend powerful hardware and easy-to-use software. Each solution is custom to fit the unique style and needs of Savannah businesses, whether it’s a cozy café or a large event venue.
Indoor Displays Custom for digital signage Savannah Restaurants & Shops
Inside Savannah’s restaurants and shops, digital signage Savannah solutions are helping businesses do more than just share menus or prices—they’re enhancing customer experiences and boosting sales.
With digital menu boards, restaurants can automatically switch between breakfast, lunch, and dinner menus. When Savannah Restaurant Week rolls around, special dishes and deals are just a click away, no messy reprints needed.
Retailers love being able to update prices instantly across all their stores, especially during sales or when responding to market trends. It keeps everything accurate and helps shoppers snag the best deals.
Food establishments use digital displays to share detailed ingredient lists and allergen warnings, supporting health-conscious customers and meeting regulatory requirements. It’s a smart, customer-friendly move.
Strategically placed screens create upsell zones—highlighting high-margin items or seasonal favorites, giving shoppers a gentle nudge to try something new.
Even ambiance gets a boost. Boutique hotels and upscale restaurants use stylish, subtle displays to improve the vibe, all while respecting Savannah’s historic character.
Our Toshiba Ellumina Digital Signage options are designed to perfectly complement Savannah’s charm, offering reliable and attractive indoor displays for any business.
Outdoor & High-Brightness Options for Coastal Weather
Savannah’s beautiful coastal setting brings sunshine, humidity, and sometimes wild weather. That’s why digital signage Savannah solutions for outdoors need to be extra tough.
Weatherproof enclosures keep screens safe from salty air, humidity, and those sudden summer storms, making them ideal for waterfront spots and businesses along River Street.
High-brightness displays—think 2,500 nits or more—ensure your messaging pops, even in blazing sunlight. From Broughton Street storefronts to outdoor patios, these screens always look sharp.
Outdoor signs here also need to meet hurricane wind load ratings to stay secure when storms roll through. Plus, built-in cooling systems keep displays running smoothly through hot Georgia summers, while special features guard against condensation and moisture.
At Automated Business Machines, we know Savannah’s climate inside out. Our outdoor digital signage solutions are built to handle local weather, so your business always looks its best, come rain or shine.
Interactive & Touch-Enabled Experiences
Interactive digital signage takes engagement to a whole new level around Savannah.
Self-service kiosks let customers place orders, check in, or find information all on their own—perfect for busy restaurants or busy attractions. During the tourist season, this means shorter lines and happier guests.
Attractions around town use interactive ticketing systems to speed up sales, whether it’s for a trolley tour, a riverboat cruise, or a museum visit.
Businesses are getting valuable feedback through on-screen surveys, letting guests quickly share opinions or rate their experience before they walk out the door.
Some places add a playful touch with gamification—contests, trivia, or digital scavenger hunts that entertain visitors and gather marketing data at the same time.
And for anyone feeling lost in Savannah’s winding historic streets, touch-enabled wayfinding screens offer instant maps and directions, helping folks find new shops, restaurants, or hidden gems.
Industry experts agree: interactive digital signage creates memorable, real-time connections with people—a big win for Savannah’s vibrant tourism and hospitality scene.
Choosing the Right digital signage Savannah Provider
Choosing your digital signage Savannah provider is a big decision—think of it as picking a business partner who helps you put your best foot forward, 24/7. The right team will know Savannah’s quirks, coastal weather, and historic charm. Local expertise matters. At Automated Business Machines, we’re proud to call Savannah home, so we understand the unique needs and style of our city’s businesses.
Some companies need a full-service partner—someone who can handle every detail, from hardware and software, to installation, support, and even refreshing your content. Others prefer to be a bit more hands-on, maybe taking care of some updates themselves. No matter your style, make sure you pick a provider that fits your comfort level and business goals.
It’s also smart to think about the future. Will your digital signage need to grow—from one screen to a network all around Savannah? Scalability is key. You don’t want to be boxed in down the road.
Warranties and support shouldn’t be an afterthought. When your screens are your digital “welcome mat,” you want the peace of mind that help is nearby if you ever need it.
Let’s not forget design—the best technology is only as good as the content on your screens. Providers who offer design help or easy-to-use content templates are worth their weight in gold. At Automated Business Machines, we deliver comprehensive Digital Signage Design Services and Digital Signage Cloud Services to make sure your message looks fantastic and reaches your audience at just the right moment.
Key Features Checklist Before You Sign
Before you sign anything, take a moment to make sure your digital signage Savannah provider delivers the features you really need. Can you schedule content changes remotely, or set your lunch specials to pop up at noon—without running across town? Are there built-in templates to help your content look sharp, even if you don’t have a graphic designer on speed dial?
Ask about analytics and reporting—seeing which messages work best or how often people engage with your screens can help you fine-tune your approach and show real return on investment. For teams, check that multi-user access is available, so staff can help with updates without risking security.
Accessibility tools (like high-contrast text, closed captioning, and text-to-speech) mean everyone can be included. Make sure the system allows you to push out urgent alerts instantly—sometimes, you just need to get a message out fast. If your business uses other systems—like social media or point-of-sale—see if your signage can connect with them, saving you time and effort.
Installation & Ongoing Management Workflow
Rolling out digital signage Savannah solutions should feel exciting—not overwhelming. Here’s how the journey with Automated Business Machines typically goes:
First, we’ll visit for a site survey. We take a close look at your space, checking where screens will go, what the lighting’s like, and what’s needed to get everything running smoothly. Once we’ve mapped it out, our team handles mounting and installation, making sure cables are neat and your screens are secure.
Next up is network setup—getting your screens connected and ready for remote management. We always spend time on staff training, so your team feels confident updating content and handling the basics.
Our designers help craft your initial content and set up easy-to-edit templates. Before launch, we double-check everything, running thorough tests so there are no surprises when your screens go live.
Of course, things don’t stop there. We’re on hand for ongoing maintenance, software updates, and regular system health checks. And because the best signage is always fresh, we help you plan out regular content refreshes—keeping your displays as lively and engaging as Savannah itself.
At Automated Business Machines, we take pride in walking with you every step of the way, making the process smooth and stress-free, all while delivering digital signage Savannah solutions that truly shine.
Costs, ROI, and Implementation Timeline
Let’s talk about the dollars and cents of digital signage Savannah solutions – because we know this matters to your bottom line. When budgeting for your digital signage project, several factors will influence your investment and the returns you can expect.
Most businesses structure their digital signage costs around these core elements:
The hardware represents your most visible investment. Entry-level commercial displays with basic media players typically run $500-$1,500 per screen, while mid-range options with better brightness and processing power land in the $1,500-$3,000 range. For premium installations – those ultra-bright, weatherproof, or touch-enabled screens perfect for Savannah’s waterfront businesses – expect to invest $3,000+ per screen.
Behind every great screen is reliable software. Cloud-based content management systems generally cost between $15-$50 monthly per screen, while more robust enterprise solutions with advanced features range from $30-$100 monthly per screen. Some providers offer one-time purchase options, which might make sense depending on your long-term plans.
Content creation often gets overlooked in initial budgeting, but it’s crucial for success. Simple template customization might cost $500-$1,500 for initial setup, while fully custom content design ranges from $1,000-$5,000 depending on complexity. Many Savannah businesses opt for ongoing content subscription services to keep their messaging fresh.
Don’t forget installation labor in your calculations. Basic wall mounting typically runs $200-$500 per screen, while more complex installations requiring special mounts or positioning can reach $500-$2,000+. Electrical work almost always incurs additional costs.
The good news? The return on investment makes these costs worthwhile. Businesses consistently report a 19% increase in impulse purchases, a 31.8% boost in overall sales volume, and customers perceiving wait times as 35% shorter. Most businesses see their investment pay for itself within 6-18 months, with restaurants and retail shops in Savannah’s tourism districts often experiencing faster returns than corporate or educational installations.
As for timing, small installations with 1-3 screens typically take 2-4 weeks from order to launch. Medium projects with 4-10 screens usually require 4-8 weeks, while larger deployments of 10+ screens need 8-12 weeks or more to complete properly.
At Automated Business Machines, we understand budget constraints. We’ll work with you to develop a scalable implementation plan that fits your financial comfort zone while maximizing impact for your Savannah business.
Measuring Success of Your digital signage Savannah Rollout
Once your screens are up and running, how do you know if they’re actually working? Smart businesses track these key performance indicators:
Engagement metrics tell you if people are actually looking at your screens. Are they stopping to view content or just walking by? Modern systems can track views and interactions to help you understand what’s working.
Sales lift provides concrete evidence of ROI. When you feature specific items on your screens, do their sales increase? This direct correlation helps justify your investment.
Customer dwell time – how long people linger in your space – often increases with engaging digital content. Longer dwell times typically lead to higher sales, particularly in retail and hospitality settings.
Staff efficiency improvements might be less obvious but equally valuable. Digital displays can answer common questions, freeing your team to focus on more complex customer needs.
Track how long customers spend viewing your displays to fine-tune content length and placement. Compare sales data before and after implementation, especially for prominently featured items. Monitor how frequently you update content and correlate this with engagement metrics to find your sweet spot for content refreshes.
More sophisticated systems can even track viewer demographics, attention spans, and interaction patterns, helping you refine your targeting for maximum impact.
“Digital signage is considered a high investment-return technology compared to traditional printing options,” notes industry research. By carefully monitoring these metrics, your Savannah business can continuously optimize its digital signage strategy for the greatest possible impact.
Frequently Asked Questions about Digital Signage
How do I keep content fresh without a designer on staff?
Keeping your digital signage Savannah content up to date doesn’t have to be a challenge—even if you don’t have a designer on your team. Many modern systems make it easy for anyone to update content, no artistic skills required!
Most content management platforms come packed with easy-to-edit templates. You simply drop in your text, swap out photos, and you’re ready to go. It’s a bit like filling in a digital coloring book—no graphic design degree needed.
If you want variety without lifting a finger, subscription content libraries can give you access to fresh graphics and seasonal updates. This is perfect for highlighting holiday hours, special promotions, or that random “National Donut Day” you forgot was coming.
For extra convenience, you can hook your screens up to automated feeds—think social media, local weather, news tickers, or event calendars. Your displays will update automatically with the latest posts or headlines, keeping things lively.
At Automated Business Machines, we also offer quarterly content refresh packages. Our designers can refresh your displays with new seasonal graphics and messages, so your screens are always current.
And don’t underestimate the power of a little staff training. With a quick walkthrough, your team members can learn how to make updates themselves, staying on brand and on message.
Our digital signage Savannah solutions are built for businesses who want flexibility and reliability—no design background needed.
What does cloud-based management really mean?
If you see “cloud-based” and imagine your content floating over Savannah’s riverfront, you’re not too far off—except it’s all digital! With digital signage Savannah solutions powered by the cloud, managing your screens is as easy as logging in from any computer or phone with internet access.
You get remote access to your displays, so you can update messages whether you’re behind the counter or on vacation. There’s centralized control, meaning you manage all your screens—whether you have one or one hundred—from a single, simple dashboard.
Software updates are automatic (no need to crawl behind your screens with a USB stick), and you can easily schedule content for certain times of day or special events. If you have a team, you can give staff different user permissions—maybe one person manages menus and another handles event announcements.
Cloud-based systems also back up your data and provide extra security, so you never lose your content. And expanding is a breeze—just add more screens as your business grows.
With cloud-based digital signage, you get modern convenience, less IT hassle, and more time to focus on your customers.
Absolutely! Integration is one of the biggest superpowers of digital signage Savannah solutions. Your screens can show off your latest Instagram photos, Facebook posts, or customer reviews, all in real time. You can even highlight content tagged with your branded hashtag, giving your visitors a moment of fame and encouraging more social sharing.
On the business side, your digital signage can talk directly to your point-of-sale (POS) system. That means your menus can update automatically if something sells out, or you can adjust pricing on the fly across all your locations. Real-time sales achievements or daily specials can pop up without you having to change anything manually.
Beyond that, you can pull in event calendars, weather updates, news headlines, or even emergency alerts. If you use systems for booking rooms or managing employee communication, those can sync too.
At Automated Business Machines, we specialize in making these integrations seamless and secure. This way, your digital signage Savannah network always shows the latest info, maximizes efficiency, and keeps your messaging consistent—without extra work for your team.
Conclusion & Next Steps
Digital signage Savannah solutions have transformed how local businesses communicate with customers, creating a perfect blend of Southern hospitality and cutting-edge technology. From the cobblestone streets of River Street to the modern corridors of corporate Savannah, digital displays offer a way to honor our city’s rich heritage while embracing innovative communication tools.
The numbers tell a compelling story: businesses implementing digital signage see a remarkable 31.8% increase in overall sales volume, 19% boost in impulse purchases, and 47% of viewers who actually remember the specific messages displayed. These aren’t just statistics – they represent real growth opportunities for Savannah businesses willing to accept this technology.
As your neighbors here in the Hostess City, we at Automated Business Machines understand the unique character of Savannah businesses. We’ve helped local restaurants, boutiques, and corporate offices develop digital signage solutions that respect our city’s historic charm while delivering modern results.
Our approach is straightforward but thorough:
We start with a personalized assessment of your space and goals, taking time to understand what makes your business unique. Our team then creates a custom design that aligns perfectly with your brand identity and communication objectives. Finally, our professional implementation ensures your system works flawlessly from day one.
“Digital signage isn’t just about the technology – it’s about telling your story in a way that resonates with customers,” as one of our recent clients put it. Whether you’re a historic B&B wanting to improve guest experiences or a contemporary retailer looking to boost sales, we tailor solutions to your specific needs.
Ready to see how digital signage can lift your Savannah business? Our Toshiba Digital Signage solutions provide industry-leading technology with the comfort of local support and expertise. You’ll never be left wondering who to call or how to update your content.
Contact us today to schedule your consultation and join the growing community of Savannah businesses using digital signage to captivate customers, boost revenue, and streamline communications. In a city where tradition meets innovation, the right digital display helps you stand out while honoring what makes Savannah special.